A Product-in-Use (PiU) study was conducted with 122 women aged between 25 and 75 who were regular users of lip balm. They reported the following results after two weeks of regular use (always daily and, in most cases, several times a day):
Soothes my dry, cracked lips: 96%
Makes my lips feel soft: 95%
Instantly soothes and protects my dry, cracked lips: 90%
Leaves a pleasant feeling on the lips: 87%
Provides ‘SOS lip care’: 82%
Offers my lips relief in 60 seconds: 80%
1 BDF research, PiU, Spain, March 2019
Properties
fragrance-free
preservatives-free